A brand is your vision of who you are and what you do for your audience. It is a message that distinguishes you from the competition. It allows your audience to connect with you emotionally and wanting to work with you.
Defining your personal brand is simple. You just have to follow the below steps:
1. How am I unique?
2. How is what I do distinctive?
3. Who is my target audience and why I am the best person to satisfy their needs?
4. Why do I do what I do?