The Blog

Be visible and accessible. You can’t sit behind your computer, hide and expect your brand to evolve by itself. You need to get out there. Attend conferences, for the sake of networking or socializing, make sure your social media accounts are public. Interact with your followers often. When your presence on social media grows, your personal brand will get stronger too.    

Invest in professional photography. Taking the time to choose a profile picture is a necessity if you want to build impactful accounts on social media. A blurry selfie for a profile picture will not do the job of catching an audience. Next time you are about to drop a profile picture, how about hiring someone to take your pictures with a professional camera?  

Each day is a new opportunity. Each day is a gift and you need to make use of it. Do the little things that you keep procrastinating to do them. Every day is a chance for you to learn something new. Don’t be content with how good you’re now. There are always ways to improve, look for them and strive to always be the better version of you.  

A key element to develop your self-branding in the real world and social media is through networking. You must have a presence and show what you have to offer. Reach out to the people you admire, and spark conversations with them. Meet up with them if possible. Check for events related to your field of interest and attend them.

Communication skills have always been essential. Be it in our work or family gatherings. We need them. That being said, it is hard to achieve. Even with knowledge, it can be intimating speaking in front of thousands of people. Being humans, that is how we are designed. Our brains will turn us into panic mode where we literally can’t think straight.