Keep an open mind. New ideas come in when you keep your door open. Talk to people, young and old, you never know how a simple statement from someone can change your perception about life and business.
The name of your business is very important, do it right and your business shall stand out. Make sure you factor in the below while selecting a name:
It tells who you are
It tells what you do
It tells how you do it
It makes you different from your peers
It peaks customer interest
It invites further investigation
Branding isn’t just about your logo, it’s much more than that. Branding is what a company stands for, it’s the value that it brings to the marketplace. A logo is the icing, you should also work on the cake, which is the substance of our brand.
Word of mouth is by far one of the best advertisements a brand can have. The question is, how to get customers to talk about your brand? Tip: Let them try your product, if it’s good they will talk about it automatically. This is an effective way to create the excitement vibes.
What would you do with the business cards collected at social events? Here comes the part where some find it a bit hard to keep up – the following up part. The best is to follow up within 24 hours. It’s important because it opens up doors to more possibilities, both personally and professionally.
