The Blog

One way to stay competitive in the marketplace is lifelong learning. Go out there and gather as much knowledge and skills as you can even if it’s not your core area. Do not let weak excuses such as lack of time or physical tiredness stop you from learning new things. You’ll never know when the skills will come in handy to gear your business to success.

If you are to use THREE words to describe your branding, what would it be and why?

Do you have a habit of staying up late to get things done? If you think that slaving yourself on work is going to bring you success then you’re terribly wrong! Balance is the key here. In order to be successful, you need to fit enough to go through the journey. So, it’s important to set your priorities and stride a balance between work and play.

One of the key elements in Personal Branding is Positioning. It means to appear on the right time, at the right place to the right people. How can you achieve this? One great way is to widen your network by attending quality events. The more you socialize, the bigger chance it is to meet the right people that will help you with your success.

To make your brand works, put yourself in the shoes of your customers and answer this question: What’s in it for me? From there, create the products / services / value that is so good that your customers can never ignore you!