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Borrow Fame for Success

March 8th, 2017

You’re probably not famous, but you can become famous if you start associating your name with people who are more successful than you are.

In Personal Branding, there is an strategy called “Borrow Fame for Success”. If someone hasn’t heard of your name before, you need a brand to back your credibility up.

Try to access to the A-list celebrities or well-known names in the marketplace, because potential clients, conference organizers, and the media would rather work with, hire, and interview people who work for leading brands or renowned experts.

 
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